In an era where technology-driven platforms are revolutionizing the retail landscape, the traditional sales representative industry finds itself under unprecedented pressure. With the rise of giant corporations like Faire, the livelihoods of these hardworking professionals, who rely on retail shop orders to sustain their families, are being threatened. At Loyal West, we recognize this reality and stand firm in our commitment to supporting the traditional sales representatives who have been the backbone of our industry for decades.

As a brand deeply rooted in values of community and connection, we have made the deliberate choice not to participate as a vendor on platforms like Faire.com. While such platforms offer convenience, they often sideline the essential role played by sales agents. These individuals are not just intermediaries; they are local experts, brand advocates, and trusted partners for retailers. By choosing to support them, we’re choosing to invest in relationships and livelihoods that technology alone cannot replace.

The phrase "Reps Are Local Too!" perfectly encapsulates our stance. Sales representatives are integral members of their communities, fostering close relationships with local retailers and understanding their unique needs. They bring a human touch to the retail experience, ensuring that each transaction is not just a sale but a partnership. Loyal West believes in strengthening this vital connection rather than undermining it through impersonal platforms.

We understand the concerns of retailers who may wonder whether their sales representatives will be compensated when they place orders online. At Loyal West, we’ve addressed this by ensuring that commissions are credited to local reps for every order placed on www.loyalwestwholesale.com. This means that retailers can shop with confidence, knowing that their trusted sales representatives will receive the support they deserve. It’s our way of maintaining fairness and fostering trust across the board.

We invite other brands and retailers to join us in recognizing the value of traditional sales representatives. Let’s work together to preserve the integrity of this industry and the livelihoods it supports. By prioritizing relationships over convenience, we can create a more equitable and sustainable future for everyone in the retail ecosystem.

At Loyal West, we’re not just about selling products; we’re about building a community. Together, let’s stand by the people who have always stood by us—our sales representatives. After all, they are local too, and their success is our success.